Tmall President Jia Luo: Big Consumption + AI Double 11 Opens a New Historical Opportunity for Brand Growth

智通財經
2025.10.16 07:50
2025 天貓雙 11 將於 10 月 20 日晚 8 點正式開賣。10 月 16 日，從天貓雙 11 發佈會獲悉，第 17 個天貓雙 11，也是第一個大消費時代的雙 11，第一個 AI 全面落地的雙 11，第一個淘寶閃購全面參與的雙 11。天貓總裁家洛表示，AI 及大消費兩大歷史機遇交匯，天貓押注投入 AI 升級產品能力，結合算法重磅投資核心用户，扶持優質品牌做品質升級，讓品牌經營更高效，用户更活躍，購物體驗更即時，為品牌開啓全新的增長曆史機遇。
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