经济日报：视频播客悄然兴起，重新发现长内容价值

The Economic Daily published an article pointing out that in today's world, where short videos have become a habit, people's attention seems to have weakened. However, there is also a phenomenon occurring: more and more people are starting to spend one or two hours, or even longer, watching in-depth conversations. Recently, video podcasts have quietly risen on major platforms, becoming a new trend in the digital culture sector that cannot be ignored. The rise of video podcasts signifies the emergence of a new blue ocean for content creation. A series on "Montessori Family Education Practices" shared by a mother of two has surpassed 500,000 views per episode; a tutorial on "Renovating Old and Small Spaces for a Thousand Yuan" created by an experienced renter has successfully helped tens of thousands of young people improve their quality of life... These successful cases confirm a trend: deepening professional competence in niche areas is becoming a valuable creative asset. With the popularization of production technology, a smartphone combined with basic editing skills can support content production, opening the door to a broader world for every ordinary person with professional experience. Video podcasts are also expected to become a new engine for igniting the "community economy." Compared to other forms, video podcasts inherently possess stronger "personalization" and "immersion." They present not only information but also the creator's personality, thought processes, and real-life practices. The extended discussions, clashes of opinions, and knowledge supplements surrounding the content transform one-way communication into a two-way "value co-creation." The trust and recognition accumulated through these interactions are the foundation for building high-quality communities